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If the term audio-visual integration makes you think about what it is, chances are that you have no idea about what audio-visuals consultants do. In the new normal, where video conferencing has become an inseparable part of business, audio-visual integration has gained a lot of popularity and awareness. As a result, audio-visual consultants have also become important and known across organisations. To put in simple words, audio-visual consultants are professionals who provide expertise and guidance in designing, implementing, and managing audio-visual systems for various applications. Their primary role is to assist clients in utilizing audio and visual technologies effectively to meet their specific needs.
Now that it is clear what audio-visual consultants are and what they do, let’s go a step further and explore the key responsibilities of audio-visual consultants:

Needs assessment:

Consultants evaluate a client's requirements, goals, and constraints to determine the appropriate audio-visual solutions for their respective space and purpose.

System design:

They create detailed plans and schematics for audio-visual systems, considering factors such as room layout, acoustics, lighting, and equipment placement.

Integration and installation:

They oversee the installation and integration of audio-visual equipment, ensuring proper wiring, connectivity, and functionality.

System calibration:

Consultants fine-tune audio-visual systems to optimize sound quality, video resolution, and overall performance, ensuring a seamless user experience.

Training and documentation:

They provide user training to clients on operating and maintaining the audio-visual systems. Consultants also create documentation, including user manuals and troubleshooting guides.

Project management:

Consultants may take on project management responsibilities, coordinating with vendors, contractors, and other stakeholders to ensure timely and successful implementation of audio-visual solutions.

Ongoing support:

Consultants offer post-installation support, including troubleshooting, maintenance, and upgrades to keep the audio-visual systems running smoothly.


To summarize, audio-visual consultants or AV integrators help clients with the planning, design, implementation, and management of audio-visual systems, ensuring optimal performance and user experience. In the era of hybrid or remote working, audio-visual consultants or AV integrators have become an internal part of many businesses and empower them to be more productive, efficient and collaborative.

Why us?

Ever since its establishment in 2002, our company, Telecraft eSolutions Pvt. Ltd. has been transforming the industry of AV system integration and networking with innovative solutions. Partnering and working closely with some of the biggest names in the IT industry, we have proven ourselves in diverse verticals including FMCG, hospitality, entertainment, and infrastructure. With Cisco’s partnership, Webex offers integrated plans on a single bill. Now available in the US and rolling out globally, these plans offer several benefits for the best virtual collaboration experiences.

Check them out here


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Author : Anadi Bhardwaj
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